PROCESS

PROCESS

Phase 01. Project definition

This involves meeting with the client, seeing the site and establishing the project vision. We work to understand and extend the clients brief based on their business or personal needs. We spend time getting to the core of what is the strategic objective or challenge, on top of the basic technical requirements. We analyse the site in terms of its constraints and possibilities and determine any permit applications that might need to be lodged.

 

Phase 02: Concept design

In this phase we distill the brand or project essence into a conceptual idea. This is the basis of a tailor made narrative for the space that delivers the objective. We define the key ingredients to create the experience. We bring it to life across every facet of the experience, the environment, staff, service, offer, storytelling, identity. Includes zone diagrams, customer flow and experience, key touchpoints, 2D floor plans, 3D sketches, a written narrative & mood boards.


Phase 03: Design development

We develop the designs and sketches based on client feedback, unforeseen site and structural challenges that impact the timing and budget.  We present the final 3d sketches, floor plans, material samples, furniture & lighting selections, and design details. We meet with suppliers and contractors to get initial costings for the design. We begin to order priority non-custom furniture and lighting items that need to be delivered soon after completion.

 

Phase 04. Final design intention

We create a final drawing package for tender. The package communicates our design to the contractors including plans, elevations, sections and custom furniture details and material & lighting specifications. We source suppliers, meet with contractors, approve final materials and design details.

Phase 01. Project definition

This involves meeting with the client, seeing the site and establishing the project vision. We work to understand and extend the clients brief based on their business or personal needs. We spend time getting to the core of what is the strategic objective or challenge, on top of the basic technical requirements. We analyse the site in terms of its constraints and possibilities and determine any permit applications that might need to be lodged.

 

Phase 02: Concept design

In this phase we distill the brand or project essence into a conceptual idea. This is the basis of a tailor made narrative for the space that delivers the objective. We define the key ingredients to create the experience. We bring it to life across every facet of the experience, the environment, staff, service, offer, storytelling, identity. Includes zone diagrams, customer flow and experience, key touchpoints, 2D floor plans, 3D sketches, a written narrative & mood boards.


Phase 03: Design development

We develop the designs and sketches based on client feedback, unforeseen site and structural challenges that impact the timing and budget.  We present the final 3d sketches, floor plans, material samples, furniture & lighting selections, and design details. We meet with suppliers and contractors to get initial costings for the design. We begin to order priority non-custom furniture and lighting items that need to be delivered soon after completion.

 

Phase 04. Final design intention

We create a final drawing package for tender. The package communicates our design to the contractors including plans, elevations, sections and custom furniture details and material & lighting specifications. We source suppliers, meet with contractors, approve final materials and design details.

Phase 01. Project definition

This involves meeting with the client, seeing the site and establishing the project vision. We work to understand and extend the clients brief based on their business or personal needs. We spend time getting to the core of what is the strategic objective or challenge, on top of the basic technical requirements. We analyse the site in terms of its constraints and possibilities and determine any permit applications that might need to be lodged.

Phase 02: Concept design

In this phase we distill the brand or project essence into a conceptual idea. This is the basis of a tailor made narrative for the space that delivers the objective. We define the key ingredients to create the experience. We bring it to life across every facet of the experience, the environment, staff, service, offer, storytelling, identity. Includes zone diagrams, customer flow and experience, key touchpoints, 2D floor plans, 3D sketches, a written narrative & mood boards.

Phase 03: Design development

We develop the designs and sketches based on client feedback, unforeseen site and structural challenges that impact the timing and budget.  We present the final 3d sketches, floor plans, material samples, furniture & lighting selections, and design details. We meet with suppliers and contractors to get initial costings for the design. We begin to order priority non-custom furniture and lighting items that need to be delivered soon after completion. 

Phase 04. Final design intention

We create a final drawing package for tender. The package communicates our design to the selected contractor, including plans, elevations, sections and custom furniture details and material & lighting specifications. We then source the suppliers, meet with the  contractors, and approve the final materials and design details.

Phase 05. Construction implementation

Once contractors are appointed, we assist throughout the construction process to ensure the design is executed as intended. We liaise with trades and consultants, review builders drawings, and respond to queries as required. We schedule regular site appointments, and can additionally visit at your request.

 

Phase 06. Furniture & Styling

We then start to curate the final touches with accessories that bring the interior to life. This includes decorative objects, for example vases, cushions, pots and plants and blankets. We provide a list of items including product name, size, finish, price and lead time, and then we place orders and organise delivery. We can also include smaller accessories and artworks, at clients request.

 

Additional

Product and furniture design 
Industry trends and updates
Site measurement (when CAD files are not available)


Graphic Identity

A comprehensive visual brand identity package including graphic concept, physical signage package, and collateral such as menu design, business cards.

Phase 05. Construction implementation

Once contractors are appointed, we assist throughout the construction process to ensure the design is executed as intended. We liaise with trades and consultants, review builders drawings, and respond to queries as required. We schedule regular site appointments, and can additionally visit at your request.

Phase 06. Furniture & Styling

We then start to curate the final touches with accessories that bring the interior to life. This includes decorative objects, for example vases, cushions, pots and plants and blankets. We provide a list of items including product name, size, finish, price and lead time, and then we place orders and organise delivery. We can also include smaller accessories and artworks, at clients request.

Additional

Product and furniture design 
Industry trends and updates
Site measurement (when CAD files are not available)

Graphic Identity

A comprehensive visual brand identity package including graphic concept, physical signage package, and collateral such as menu design, business cards.

 

Phase 05. Construction implementation

Once contractors are appointed, we assist throughout the construction process to ensure the design is executed as intended. We liaise with trades and consultants, review builders drawings, and respond to queries as required. We schedule regular site appointments, and can additionally visit at your request.

Phase 06. Furniture & Styling

We then start to curate the final touches with accessories that bring the interior to life. This includes decorative objects, for example vases, cushions, pots and plants and blankets. We provide a list of items including product name, size, finish, price and lead time, and then we place orders and organise delivery. We can also include smaller accessories and artworks, at clients request.

Additional

Product and furniture design 
Industry trends and updates
Site measurement (when CAD files are not available)

Graphic Identity

A comprehensive visual brand identity package including graphic concept, physical signage package, and collateral such as menu design, business cards.

To see our process follow us on instagram

To see our process follow us on instagram

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hello@studio34south.com
+31 6 52 82 55 33

Brouwersgracht 238 4A
1013HE Amsterdam
The Netherlands           

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